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Internet Web Site Advertising - Does Your Sales Copy Sell?

Ultimately your success online will be determined by the words you write your Internet web site advertising with -- your sales copy. This is a skill that your English teacher back at school would rather you didn't acquire and it's commonly known as "webvertising". Writing for the web.

It's a subject that could take forever to write about, but there's a clearly defined structure that's proven to work according to Marlon Sanders. As an Internet expert and a qualified Psychologist it's a safe bet he knows what he's talking about. In fact he's even produced software that you simply plug your information into -- the structure is automatically taken care of.

Using nothing more than "Push Button Letters" and the guidelines you'll see here, anyone can write compelling sales copy for their product and remember -- if you adapt the same style for your email follow up as well as the copy you write for your website you'll see a dramatic improvement in your online success!

First here's a list of words to avoid and a list you should try to use frequently --


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Words To Avoid Words To Use Frequently

You should avoid using these words in your online copy -- they make people want to stop reading:

  • Bad
  • Buy
  • Contract
  • Cost
  • Deal
  • Death
  • Decision
  • Difficult
  • Fail
  • Failure
  • Hard
  • Liability
  • Loss
  • Obligation
  • Sell
  • Taxes
  • Worry
  • Wrong

These words glamorize your offer & help maintain your visitors interest.

  • Comfortable
  • Discover
  • Easy
  • Fast
  • Free
  • Fun
  • Gain
  • Guarantee
  • Happy
  • Healthy
  • How To
  • Love
  • Magic
  • Money
  • Precious
  • Proven
  • Safe
  • Save
  • Secret
  • Security
  • Solution
  • Value
  • You


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Use attention grabbing headlines. There is a GREAT piece of software that can help you with this. Click here for this headline creating software to see.

Make sure you answer the question "what's in it for me?"

Break up your copy into small paragraph's with sub headlines

Stay focused -- be clear and concise & avoid complicated words

Use lots of testimonials throughout your sales message

Stack up the bonuses & make their value clear

Ask for the order -- get to the point!

Provide a guarantee

Conclude with a postscript "PS" & even a "PPS"

Even though it looks simple it's often not, people just get "writers block" and end up staring at a blank screen for hours on end. No wonder professional copy writers charge thousands of dollars and even demand a percentage of the resulting sales!

Thankfully there's software available now that can save you the time and hassle of writers block and even allow you to start your own high paid copy writing business with a little practice.

There is an up to date news desk on the subject of Internet web site advertising here as well. It is an excellent Internet web site advertising resource because it is updated daily.

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